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Station Park - VanMar Developments

Industry

Real Estate

Our Involvement

Experiential BrandingStrategic ConsultingAdvertisingSales CenterMarketing StrategyProject BrandingEmail AutomationMarketing CollateralWebsite Design & DevelopmentSignage

$500M sold across over 1000 units

Designed to be a centre-point of the city, Station Park is the largest-ever condo development in Waterloo Region. Located across the street from Google’s headquarters, Station Park will preserve the city’s rich history while offering everything from condo living to shopping to commercial work space.

The project launched within 6 months and sold out within the first phase.

All of the brand elements were instrumental in growing a reliable registration list, collecting actionable data going into launch events, and building confidence in out-of-town investors and the local community alike.

Internally, as we move from sell-out through to construction and future phases, the Station Park website and communications remain an ever-evolving foundation to the development’s many initiatives.

"I think what we’re seeing is a real shift in the centre-point of our Region. And that centre-point is Station Park."

Jeff G. Co-Founder, Condo Culture

Designed to be a centre-point of the city, Station Park is one of the largest-ever condo developments in Waterloo Region.

$250Min revenue within one month

The project launched within 6 months and sold out 500 units within the first phase.